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Vinny is a tenacious and effective public health advocate in Maryland known for his long-term campaigns and coalition-building to pass legislation on issues like gun control, tobacco taxes, healthcare access, and clean energy. He is the President of the Maryland Citizens' Health Initiative (also known as Maryland Health Care for All!). He has been praised for his authenticity, compassion, and ability to mobilize diverse groups behind public health policies. In this presentation, he shares his general template used to organize the public to get specific legislation enacted successfully. His "Six Steps for Effective Advocacy Campaigns" is entertaining, engaging, and, above all, EFFECTIVE!